This week Anne Rosolin, the creator of Great Ocean Road Cordial Syrups (GORCS), spoke to our VCE Business Management class about how to execute an internal and external business plan for a new business. After describing her own career path as a hospitality student, chef for 10 years then dairyfarmer for 27 years, Anne explained that the cordial syrups were originally part of a farm visit operation and had morphed into a business in their own right. She recommended that it was important to update your computer skills, and investigate local laws to obtain the correct permits, to work within regulations, establish who your potential competitors and or business partners are, to investigate advertising and project your running costs. Anne reinforced the importance of doing extensive research, seeking advice from people already in the hospitality business, professionals, Shire officers and having an unbiased taste test team who would give you honest feedback on your product. After asking students to complete a SWOT of GORCS the students sampled Anne’s cordial syrups originally created from her Grandmother’s recipe. Our VCE class then described their business ideas to Anne which included a swim school, some content creators, a tech building design service, music festival, website, cards and hobbies store, breakfast / lunch bar, sports store, nail salon and branded clothes range. What a creative, entrepreneurial group of students, definitely watch this space! Comments are closed.
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March 2024
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